KMOV

Location:
St. Louis, Missouri
Affiliation:
CBS

Gray Television’s KMOV launched the GrayONE graphics package in December 2023 alongside a broadcast facility move. With the change, KMOV updated on-air branding to First Alert 4, using a bold red hue across all branding and design. 

The package, designed internally by the Gray Design Group, is set to become the group’s standard design, implemented in both Chyron and Vizrt workflows.